Hi Reader Read time: 4 mins My calendar says the year is winding down; my workload strongly disagrees. If you’re also juggling strategy decks, budget conversations and the occasional festive distraction, here’s a set of ideas worthy of your time: clever research, big trend drops, pitch craft and a reminder that AI’s reality still hasn’t caught up with its mythology. Enjoy! The most interesting list you’ll read this year Every December, creative technologist Tom Whitwell drops his annual list...
7 days ago • 5 min read
Hi Reader Read time: 4 mins As we slide into the month of parties, catch-ups and questionable office prosecco, I know plenty of you are still head-down making sure the business finishes the year in the shape you want. Same here. So before December turns into a blur, here are a few stories that will either make you smile, sharpen your thinking or give you something useful to take into 2026. Enjoy! Why baby steps are the way forward for AI prompts Researchers just pulled off something that...
14 days ago • 5 min read
Hi Reader Read time: 4.5 mins Compiling this newsletter is one of the most enjoyable things I do each week, not least because it lets me wander through wildly different sectors to figure out what’s changing – and why. Private equity is rethinking its entire playbook, AI adoption is sprinting ahead of the processes meant to contain it and even customer service now comes with hidden incentives no smart leader would design on purpose. The fun part is seeing they’re all symptoms of the same...
21 days ago • 6 min read
Hi Reader Read time: 4.5 mins Welcome to this week’s edition of Growth Mindset. What keeps surfacing for me lately isn’t a single theme, but a pattern: people quietly rebelling against the default settings of their industry. Whether it’s how we create, communicate, lead or prepare for an exit, more of the interesting work now comes from those willing to rethink the obvious. This week’s stories sit firmly in that space. Enjoy! Your business has value. Here’s how to unlock it. I’m running a...
28 days ago • 6 min read
Hi Reader Read time: 4 mins I’ve learned the hard way that the fastest way to lose focus is to chase shiny things – whether it’s a hyped app, a new SaaS tool or the ‘bold pivot’ that leaves your customers confused. The trick in business, and in life, isn’t spotting what’s valuable – it’s ignoring what just looks that way. Let’s get into it. Enjoy! The behavioural science of pricing your product Marketers have long known that price doesn’t just reflect value – it creates it. Rory Sutherland,...
about 1 month ago • 5 min read
Hi Reader Read time: 4.5 mins Welcome back to The Growth Mindset – where we unpack what’s shaping founders, markets and ideas right now. This week’s edition looks at how startups are paying their teams, why offline is suddenly the new viral and what Isaac Newton has to do with business innovation. There’s also fresh data on M&A, a deep dive into YouTube’s creator economy and a curious trend where spirituality meets algorithms. In short: the business of growth, from spreadsheets to soul...
about 1 month ago • 5 min read
Hi Reader Read time: 4 mins This week’s stories share a sense of optimism – not the wishful kind, but the kind that comes from data, design and doing the work. From the return of smart dealmaking to new evidence on what makes creators valuable and leaders effective, it’s clear that progress is still being made, even if the headlines don’t always show it. Let’s get into it. Enjoy! Reasons to feel cheerful Amid headlines about tech layoffs and political gridlock, Bloomberg’s editors have pulled...
about 2 months ago • 4 min read
Hi Reader Read time: 4 mins This week’s stories made me smile for the same reason they made me wince – they all show how easily good intentions trip over themselves. AI meant to save time creates fake quotes. Earn-outs designed to align incentives end in arguments. Micromanagement masquerades as care. Business, it seems, is just people doing their best not to make the same mistake twice. Enjoy! When the audit needs an audit Not checking the accuracy of generative AI outputs can be costly –...
about 2 months ago • 4 min read
Hi Reader Read Time: 4 mins In business, it’s easy to get distracted by the latest shiny thing – new AI tools, fresh formats, the itch to launch one more product. But momentum without judgement is just motion. This week is a reminder to balance future focus with discipline: protect the core, innovate with intent and use AI to enhance decisions rather than drown them in noise. Enjoy! Half of new products vanish within two years – here’s why According to new research from the Ehrenberg-Bass...
2 months ago • 4 min read